| Title | John McEnroe |
| Agency | J. Walter Thompson Dubai |
| Campaign | One Read Leads to Another |
| Advertiser | Kinokuniya Bookstores |
| Brand | Kinokuniya Bookstores |
| Date of First Broadcast/Publication | 2016 |
| Business Sector | Department Stores, Supermarkets |
| Story | Kinokuniya is the largest bookstore in the UAE. We wanted to bring this aspect to light by showing readers how every topic they’re interested in is well covered at Kinokuniya. To spark interest in curious readers, our ads showcased how people could quench their thirst for more and more stories about a topic or person that intrigues them, with the wide range of books at Kinokuniya. |
| Media Type | |
| Chief Creative Officer | Ramsey Naja |
| Chief Creative Operations Officer | Chafic Haddad |
| Creative Director | Akhilesh Bagri |
| Art Director | Mahesh Powar |
| Co-Head of Strategic Planning | Prabhakar Iyer |
| Creative Director | Gautam Wadher |
| Illustrator | Studio Nuts |
| Art Director | Mahesh Powar |
| Art Director | Shine Mohandas |
More Work
SEE ALLSound Affects
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- AGENCY:
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Slow Down (Board)
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Maseerat Cadillac (Board)
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Fake Readers
- BRAND:
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- AGENCY:
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Offset Boxset
- BRAND:
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- AGENCY:
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Girls Got Game (Board)
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- AGENCY:
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A Graduation Ceremony
- BRAND:
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Rihla
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- AGENCY:
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Oreo & Friends (Board)
- BRAND:
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- AGENCY:
- Saatchi & Saatchi Dubai