Saarioinen Ready-made microwave meals - "A classic you can count on" by LIA 2021
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| Title | A classic you can count on |
| Brief | To promote its classic microwave meals, Saarioinen decided to pay homage to an equally classic song. In the ad three young men kill time by playing the metal anthem "Final Countdown", by Europe, using only kitchenware. The tagline “A classic you can count on” refers to the iconic song as well as the meals.The song was played live with no gimmicks or additional sound editing. |
| Agency | Bob Helsinki |
| Campaign | A classic you can count on |
| Advertiser | Saarioinen Oy |
| Brand | Saarioinen Ready-made microwave meals |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Television & Cinema |
| Bob the Robot, Copywriter | ..n Se....öf Subscribers Only |
| Bob the Robot, Art director | He....ni K....va Subscribers Only |
| Bob the Robot, Junior copywriter | H...pa L...so Subscribers Only |
| Bob the Robot, Account director | H...i Ni....en Subscribers Only |
| Bob the Robot, Account director | E...a F...én Subscribers Only |
| Bob the Robot, Graphic designer | J...ka L...des Subscribers Only |
| Saarioinen, CCO | ..a Y...�lä Subscribers Only |
| Saarioinen, Marketing Manager | P...vi I...en Subscribers Only |
| Cocoa, Executive Producer | S...o K....lä Subscribers Only |
| Director | J..o K....ig Subscribers Only |
| Cocoa, Sound design | M...ku M...elä Subscribers Only |
| Writer of the song | J..y T....st Subscribers Only |
| OP | ..I M...C PU.....ING ..D Subscribers Only |
| Cocoa, DOP | T...ka Ko.....pi Subscribers Only |
| Cocoa, Production manager | E..i G...hn Subscribers Only |
| Cocoa, Online producer | N..o K...ne Subscribers Only |
| Cocoa, Edit | J...a Ho....en Subscribers Only |
| Post production | C...a S...io Subscribers Only |
| Cocoa, Assistant director | A...a Hy....nen Subscribers Only |
| Cocoa, Production Coordinator | ..a K...o Subscribers Only |
| Cocoa, Production Assistant | J..o Is.....nen Subscribers Only |
| Cocoa, casting | V..a M....ri Subscribers Only |
| Cocoa, Food Stylist | T...i K...ta Subscribers Only |
| Cocoa, Location scout | P..e U....en Subscribers Only |
| Cocoa, Gaffer | J....an M...la Subscribers Only |
| Cocoa, Audio recorder | J...o O...la Subscribers Only |
| Cocoa, 1st camera assistant | Ol.....kka P....en Subscribers Only |
| Cocoa, Make up & wardrobe | ..u Ro....en Subscribers Only |
| Cocoa, Props master | Sa.....ria Sa.....ola Subscribers Only |