Epica Awards

Journalist Choice

Paris, France

Update

Taxi Service / Yandex Go - "Yandex Go. Focusing on tradition"

Title	Yandex Go. Focusing on tradition
Brief	Traditional ornaments are an important part of the history and culture of Uzbekistan. But the memory of them is inevitably lost if there is nowhere to meet them in the modern world.We chose ten memorable Uzbek patterns and applied them to cars by partners of the Yandex Go service. And the locations where you can see patterns in architecture and interior were collected in a special online guide.Get acquainted with some Uzbek patterns along with Yandex Go — we will tell you what meanings are embedded in these images.
Campaign	Yandex Go. Focusing on tradition
Advertiser	Yandex
Brand	Taxi Service / Yandex Go
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Applications
Creative Director	V....ii Po......kov Subscribers Only
Art Director	El.....ta Ma....va Subscribers Only
Art Director	K...ll Ki....ov Subscribers Only
Copywriter	T....na Ko.....ova Subscribers Only
Producer	D...ry Po.....ov Subscribers Only
Marketer	Y...a Ne....uk Subscribers Only
Marketer	K...ia N....an Subscribers Only
Editors	N..a Mo.....va, Al.....ra Mal......ets Subscribers Only
Branding	A...n M....ov Subscribers Only
Head of Magic Camp	M...a Mes.......kov Subscribers Only