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EFFIE Germany

Effectiveness Award
Frankfurt am Main, Germany

2001 EFFIE Germany Award Winners

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2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Automotive
THE WINNERS

Smile

BRAND: Smart
CATEGORY: Automotive
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Food & Luxury
THE WINNERS

Father & Son

AGENCY: Klose & Co. Werbeagentur GmbH
BRAND: Melitta
CATEGORY: Food & Luxury
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Fits Surely

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Fun (German version)

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Porsche

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Smart Cdi

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Subway

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Gold - Consumer Goods
THE WINNERS

Smart Tridion

BRAND: Smart
CATEGORY: Consumer Goods
AWARD: Gold

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Jazz

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Skater

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Mercedes-Benz C-Brake

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Inventions

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Love Affair

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Consumer Goods: Automotive
THE WINNERS

Inventions (German version)

BRAND: Mercedes-Benz
CATEGORY: Consumer Goods: Automotive
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Kite

AGENCY: TBWA\Hamburg
BRAND: Nivea Sun Spray
CATEGORY: Other Consumer Goods
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Beach Volley / Sandcastle

AGENCY: TBWA\Hamburg
BRAND: Nivea Sun Spray
CATEGORY: Other Consumer Goods
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Dog-Shark / Fiffi

AGENCY: TBWA\Hamburg
BRAND: Nivea Sun Spray
CATEGORY: Other Consumer Goods
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Frisbee

AGENCY: TBWA\Hamburg
BRAND: Nivea
CATEGORY: Other Consumer Goods
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Lifeguard

AGENCY: TBWA\Hamburg
BRAND: Nivea
CATEGORY: Other Consumer Goods
AWARD: Silver

2001 Gesamtverbandes Kommunikationsagenturen GWA - Silver - Other Consumer Goods
THE WINNERS

Wind

AGENCY: TBWA\Hamburg
BRAND: Nivea Sun Spray
CATEGORY: Other Consumer Goods
AWARD: Silver