Dozhd TV - "AI Versus" by International advertising festival “White Square” (Minsk, Belarus) 2020

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TitleAI Versus
BriefYour worldview can be shaped by the media you consume. Enter two artificial intellects, like twins separated at birth, with no broad knowledge of the world. One was “brought up” by Russian state TV, the other by the country’s independent channel. Now they answer questions using the information they absorbed during their "upbringing". The Russian State-educated twin gives skewed and rather alarming answers. The other's are more thoughtful. When kids don’t know something, they start making things up, which is the most fascinating part of the experiment.
Agency
Campaign AI Versus
Advertiser Dozhd TV Channel
Brand Dozhd TV

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