A&M Advertising - "The solo kama sutra" by PHNX Awards 2022
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| Title | The solo kama sutra |
| Agency | A&M Advertising |
| Campaign | The Solo Kama Sutra |
| Advertiser | A&M Advertising |
| Brand | A&M Advertising |
| Date of First Broadcast/Publication | 2021 / 6 |
| Product | Solo Kama Sutra |
| Business Sector | Advertising & Communication |
| Story | COVID has put us in self-isolation, it was a tough moment to everyone and it was even worse for single people, amplifying the feeling of isolation. Thinking of it, we wanted to help. In order to bring wellness to those people who were struggling to cope with this moment, we created the Solo Kama Sutra. Two free guides with solo sex position and health information for single people to enjoy themselves and cope this sex-isolation in a fun and relaxed way. For who was not single or was not in isolation anymore, no problem! All the position in each book were compatible with each other. We spread the campaign through website, social media and street posters, allowing people to download the e-book and enjoy. The campaign got people's attention, with the downloading being increased every week, the project was featured in different websites being even invited to be published on a big sex-positive story platform. |
| Media Type | Case Study |
| Length | |
| Art Director | Alexandre Collares |
| Copywriter | Leonardo Pitanga |
| MOTION DESIGN | Leonardo Riqueta |