Doki Doki is a new audio studio specializing in the creation of sound and music for video games. To launch the brand internationally, we created “Posters You Can Hear”, a minimalistic series of graphic posters that uses a simple typographic approach to create a universe of sound in the viewer’s imagination. Using only one font in a single weight and all caps height, each poster uses type as a graphic device to illustrate common onomatopoeias from the world of video games.By intentionally restricting the design elements, the focus becomes the concept, with each execution instantly bringing the nostalgic sounds of classic games to life in the mind, underlining the importance of sound in the video game industry.