Old Spice - "Muscle Surprise"

Wieden + Kennedy

Wieden + Kennedy Portland, United States

12725

Title	Muscle Surprise
Agency	Wieden + Kennedy
Campaign	Muscle Surprise
Advertiser	Procter & Gamble
Brand	Old Spice
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Philosophy	Subscribers Only
Problem	Subscribers Only
Result	Subscribers Only
Media Type	Digital
Length	30 seconds
Executive Creative Director	M..k Fi....ff Subscribers Only
Executive Creative Director	..e S....es Subscribers Only
Creative Director	C...g A...n Subscribers Only
Creative Director	J...n B...ey Subscribers Only
Copywriter	J...od H....ns Subscribers Only
Copywriter	A..y La.....ur Subscribers Only
Copywriter	A...l Wa.....ang Subscribers Only
Director of Interactive Production	M..e Da....on Subscribers Only
Interactive producer	E...e B....se Subscribers Only
Interactive producer	..y M...h Subscribers Only
Interactive Strategy	M....el H..z Subscribers Only
Social Strategy	D...y Sch......fer Subscribers Only
Media/Communications Planning	L..a Fe.....en Subscribers Only
Media/Communications Planning	.J Bl.....hal Subscribers Only
Media/Communications Planning	M..y O'....ey Subscribers Only
Account Team	N..k P...le Subscribers Only
Account Team	L..m D....ty Subscribers Only
Business Affairs	C...y Le....en Subscribers Only
Production Company	M...s Subscribers Only