| Title | Bright Idea |
| Agency | AlmapBBDO |
| Campaign | Bright Idea |
| Advertiser | General Electric Company |
| Brand | GE |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Media Type | Television |
| Media Director | P...o C....sa ... Subscribers Only |
| Creative Team | S...ie Sc......rg, V..o Be.....es Subscribers Only |
| Production Company | RE.....ION .R Subscribers Only |
| Executive Producer | Pa....io A....ez C...do Subscribers Only |
| Production | M....no Av.....eda Subscribers Only |
| Director | A....do .o Subscribers Only |
| Photography / Illustration | J...er J...á Subscribers Only |
| Art Director | D...el Gi.....rg Subscribers Only |
| Post Production | P...le Ho.....uis St.....ani Subscribers Only |
| Editor | Pa....io P..�a Subscribers Only |
| Telecine | T..�s O....ra B....ra Subscribers Only |
| Account Manager | O...r Fe.....a. R...ta Wi.....nn, C..o He....ue Subscribers Only |
| Strategic Planner | D...el D...z . M...a A...a Ma....ez Subscribers Only |
| Creative Director | Ma....lo S...a Subscribers Only |
| Creative Director | L..s S....ez Subscribers Only |
| Telecine | V..a Ja....ho Subscribers Only |
| Telecine | G....el Da.....ni Subscribers Only |
| Telecine | D...o V...as B..s Subscribers Only |