Sondre Røe
Art Director at ANTI
Oslo, Norway
TitleThe Office Christmas Party Tale
BriefHeavy consumption of aquavit, beer and wine, in order to break down social barriers between colleagues, is the Norwegian «julebord» (office Christmas party) in a nutshell.The «julebord» a nice tradition, but for those who like to have great party without, or with limited consumption of alcohol, it could turn out to be a truly claustrophobic and uncomfortable occasion.Statistics shows that over 30% of employees feel disturbed by drunk colleagues during a "julebord". And 50 % of us think we drink too much during this particular event.This ad from Blå Kors (Blue Cross Norway), posted in social media right before the «julebord» season peak, explores how typical «julebord»-behavior would both feel and look like in a normal everyday office setting. According to audience feedback, the outcome is quite hilarious, quite tragic, and, sadly, quite to the point.
Agency
Campaign The Office Christmas Party Tale
Advertiser Blue Cross
Brand Blue Cross Norway

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PostedDecember 2020
Business SectorSubscribers Only
StorySubscribers Only
ProblemSubscribers Only
Media Type Web Film
Copywriter E..l Ha....nd Subscribers Only
Art Director S...re ..�e Subscribers Only
Copywriter A...ea L...ken Subscribers Only

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