When COVID hit, so did the lockdowns. And people were bored. Really bored. We saw this frustration as an exciting opportunity to help get our fans back onto the open road… sort of.
Teaming up with video game titans Forza Horizon and popular gaming channel TGE, we created a series of virtual meet-ups for enthusiasts and gave away limited edition Volkswagens models for them to drive in-game. The result? Chaos. Beautiful chaos.
Teaming up with video game titans Forza Horizon and popular gaming channel TGE, we created a series of virtual meet-ups for enthusiasts and gave away limited edition Volkswagens models for them to drive in-game. The result? Chaos. Beautiful chaos.