Edgar Abrego Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
I think that every year presents a new opportunity to be part of the trends that could lead to the next big ideas in the industry.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
A different and diverse point of view offers a chance to achieve robust results in terms of a jury.
What do you think of the idea of free entry until the shortlist stage?
For me, it's the greatest idea of this awards.
How would you define the perfect PHNX Awards winner?
The perfect PHNX Awards winner would be anyone that can excite you at the first sight. Someone with an powerful and incuestionable idea. True gold, it brightens itself.
What is having the biggest impact on creative trends at the moment?
The different and innovate use of AI tools.
Who would you nominate as your two or three “creatives of the year”?
Pablo Maldonado, Anselmo Ramos & Nils Leonard.
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