2024 Cannes Lions International Festival of Creativity Award Winners

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2024 Cannes Lions International Festival of Creativity - Grand Prix - Social Behaviour & Cultural Insight
Entertainment

We Are Ayenda

AGENCY: Creative X
BRAND: WhatsApp
CATEGORY: Social Behaviour & Cultural Insight
AWARD: Grand Prix

2024 Cannes Lions International Festival of Creativity - Gold Lion - Diversity & Inclusion in Entertainment
Entertainment

Women's Football

AGENCY: Marcel
BRAND: Orange
CATEGORY: Diversity & Inclusion in Entertainment
AWARD: Gold Lion

2024 Cannes Lions International Festival of Creativity - Gold Lion - Non-Fiction Film: 5–30 minutes
Entertainment

We Are Ayenda

AGENCY: Creative X
BRAND: WhatsApp
CATEGORY: Non-Fiction Film: 5–30 minutes
AWARD: Gold Lion

2024 Cannes Lions International Festival of Creativity - Gold Lion - Brand Partnerships, Sponsorships & Collaborations
Entertainment

American Cancer Story

AGENCY: Klick Health
BRAND: Change the Ref
CATEGORY: Brand Partnerships, Sponsorships & Collaborations
AWARD: Gold Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Social Behaviour & Cultural Insight
Entertainment

Women's Football

AGENCY: Marcel
BRAND: Orange
CATEGORY: Social Behaviour & Cultural Insight
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Social Behaviour & Cultural Insight
Entertainment

Play It Safe

AGENCY: The Monkeys
BRAND: The Sydney Opera House
CATEGORY: Social Behaviour & Cultural Insight
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Fiction Film: 5–30 minutes
Entertainment

Shot on iPhone Pro Max: Chinese New Year - Little Garlic

AGENCY: TBWA\Media Arts Lab
BRAND: Apple iPhone 15
CATEGORY: Fiction Film: 5–30 minutes
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Broadcast/Live Streaming
Entertainment

Lay’s Chip Cam

AGENCY: SLAP GLOBAL
BRAND: Lay's
CATEGORY: Broadcast/Live Streaming
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Partnerships with Talent
Entertainment

Lay’s Chip Cam

AGENCY: SLAP GLOBAL
BRAND: Lay's
CATEGORY: Partnerships with Talent
AWARD: Silver Lion
ADVERTISER: PepsiCo Inc.

2024 Cannes Lions International Festival of Creativity - Silver Lion - Social Behaviour & Cultural Insight
Entertainment

Translators

AGENCY: Commonwealth//McCann
BRAND: U.S. Bank
CATEGORY: Social Behaviour & Cultural Insight
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Fiction Film: Up to 5 minutes
Entertainment

American Cancer Story

AGENCY: Klick Health
BRAND: Change the Ref
CATEGORY: Fiction Film: Up to 5 minutes
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Silver Lion - Social Behaviour & Cultural Insight
Entertainment

This Is Not a Game

AGENCY: VML Mexico
BRAND: Movistar
CATEGORY: Social Behaviour & Cultural Insight
AWARD: Silver Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Live Entertainment
Entertainment

Dreamcaster

AGENCY: FCB New York
BRAND: Michelob Ultra
CATEGORY: Live Entertainment
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Fiction Film: Up to 5 minutes
Entertainment

Fuzzy Feelings

AGENCY: TBWA\Media Arts Lab
BRAND: Apple
CATEGORY: Fiction Film: Up to 5 minutes
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Influencer & Co-Creation
Entertainment

The Gravy Race 2

AGENCY: AMV BBDO, London
BRAND: Sheba
CATEGORY: Influencer & Co-Creation
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Influencer & Co-Creation
Entertainment

Eat Like Your Avatar

AGENCY: Ogilvy Paris
BRAND: Interbev
CATEGORY: Influencer & Co-Creation
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Use of Humour
Entertainment

Tail Orchestra

AGENCY: BBDO New York
BRAND: Pedigree
CATEGORY: Use of Humour
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - 360 Integrated Brand Experience
Entertainment

Michael CeraVe

AGENCY: Ogilvy Public Relations Worldwide
BRAND: CeraVe
CATEGORY: 360 Integrated Brand Experience
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Non-Fiction Film: Up to 5 minutes
Entertainment

The Stories That Killed Us

AGENCY: LANDIA Films
BRAND: Propuesta Civica AC
CATEGORY: Non-Fiction Film: Up to 5 minutes
AWARD: Bronze Lion

2024 Cannes Lions International Festival of Creativity - Bronze Lion - Non-Fiction Film: Up to 5 minutes
Entertainment

Another Birthday

AGENCY: TBWA\Media Arts Lab
BRAND: Apple Watch / iPhone
CATEGORY: Non-Fiction Film: Up to 5 minutes
AWARD: Bronze Lion
ADVERTISER: Apple