2012 The Loeries Award Winners

The Loeries

Creative Award

Johannesburg, South Africa

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Print & Outdoor

Football

AGENCY: DDB Mozambique
BRAND: Instituto Criança Nosso Futuro
CATEGORY: Africa & Middle East - Print & Outdoor Communication
AWARD: Campaign Gold
ADVERTISER: Instituto Criança Nosso Futuro

Print & Outdoor

School

Print & Outdoor

Gift

2012 Loerie Awards - Campaign Gold - PR Communication Campaign

Miscellaneous

Back at ya

AGENCY: King James
BRAND: Santam
CATEGORY: PR Communication Campaign
AWARD: Campaign Gold
ADVERTISER: Santam

2012 Loerie Awards - Campaign Gold - Digital Mixed-Media Campaign

Miscellaneous

Be The Coach

AGENCY: Ogilvy South Africa
BRAND: Carling Black Label
CATEGORY: Digital Mixed-Media Campaign
AWARD: Campaign Gold
ADVERTISER: SABMiller Plc

2012 Loerie Awards - Campaign Gold - Media Innovation - Media Campaign

Miscellaneous

Be The Coach

AGENCY: Ogilvy South Africa
BRAND: Carling Black Label
CATEGORY: Media Innovation - Media Campaign
AWARD: Campaign Gold
ADVERTISER: SABMiller Plc

2012 Loerie Awards - Campaign Gold - Sponsorship

Miscellaneous

Be The Coach

AGENCY: Ogilvy South Africa
BRAND: Carling Black Label
CATEGORY: Sponsorship
AWARD: Campaign Gold
ADVERTISER: SABMiller Plc

2012 Loerie Awards - Campaign Gold - Newspaper Advertising

Print & Outdoor

Theodore

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Newspaper Advertising
AWARD: Campaign Gold
ADVERTISER: McDonald's

Print & Outdoor

Tiffany

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Newspaper Advertising
AWARD: Campaign Gold
ADVERTISER: McDonald's

Print & Outdoor

Billy

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Newspaper Advertising
AWARD: Campaign Gold
ADVERTISER: McDonald's

2012 Loerie Awards - Campaign Gold - Magazine Advertising

Print & Outdoor

Buffalo

AGENCY: Y&R Brands
BRAND: Land Rover
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Land Rover

Print & Outdoor

Lions

AGENCY: Y&R Brands
BRAND: Land Rover
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Land Rover

Print & Outdoor

Bushbaby

AGENCY: Y&R Brands
BRAND: Land Rover
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Land Rover

Print & Outdoor

Little Girl

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Tiger Brands
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Tiger Brands

Print & Outdoor

Couple

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Tiger Brands
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Tiger Brands

Print & Outdoor

Mother-In-Law

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Tiger Brands
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Tiger Brands

Print & Outdoor

Mommy's Boy

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Tiger Brands
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Tiger Brands

Print & Outdoor

Brother & Sister

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Tiger Brands
CATEGORY: Magazine Advertising
AWARD: Campaign Gold
ADVERTISER: Tiger Brands

2012 Loerie Awards - Campaign Gold - TV Trailers, Channel & Station Promos

TV & Cinema

MK is 1

AGENCY: Ogilvy South Africa
BRAND: M-Net
CATEGORY: TV Trailers, Channel & Station Promos
AWARD: Campaign Gold
ADVERTISER: Multichoice

TV & Cinema

MK is

AGENCY: Ogilvy South Africa
BRAND: M-Net
CATEGORY: TV Trailers, Channel & Station Promos
AWARD: Campaign Gold
ADVERTISER: Multichoice

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2012 The Loeries Award Winners

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