2017 The Golden Drum Awards Award Winners

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2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Furnishings & electronic equipment
Radio

Stop your washing machine

AGENCY: Leo Burnett Israel
BRAND: Samsung
CATEGORY: Furnishings & electronic equipment
AWARD: Golden Drum
ADVERTISER: Samsung

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Publications
Direct

The Invisibles

AGENCY: Walk
BRAND: Book to be read outdoors
CATEGORY: Publications
AWARD: Golden Drum
ADVERTISER: Fundacja Kapucynska

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Unconventional communication
Public relations

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Unconventional communication
AWARD: Golden Drum
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Live experience
Branded content and entertainment

Car curling

AGENCY: Voskhod
BRAND: Smartpolis Insurance
CATEGORY: Live experience
AWARD: Golden Drum
ADVERTISER: Smartpolis Insurance

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Product design
Design

One Book for Peace

AGENCY: Y&R Dubai
BRAND: Interreligious Council
CATEGORY: Product design
AWARD: Golden Drum
ADVERTISER: Interreligious Council

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Mobile
Mobile

DemocrARtisation

AGENCY: McCann Belgrade
BRAND: Museum of Contemporary Art Belgrade
CATEGORY: Mobile
AWARD: Golden Drum
ADVERTISER: Museum of Contemporary Art Belgrade

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
Press

Jump

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
OOH (out of home)

Whale

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
OOH (out of home)

Jump

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
OOH (out of home)

Meteor

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
Press

Meteor

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
Press

Whale

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Marketing PR
Public relations

SBERBANK GO

AGENCY: Good LLC
BRAND: Sberbank
CATEGORY: Marketing PR
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Activation programme
Activation programme

Sberbank neighborhoods

AGENCY: Good LLC
BRAND: Sberbank
CATEGORY: Activation programme
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Best use of the medium
2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Interactive tools and other digital solutions
2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Innovative
Innovative

Machine conversations

AGENCY: Hasan & Partners
BRAND: Kone
CATEGORY: Innovative
AWARD: Golden Drum
ADVERTISER: KONE Oyj

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Interactive tools and other digital solutions
Digital

Ladoshki

AGENCY: BBDO Russia Group
BRAND: Sberbank
CATEGORY: Interactive tools and other digital solutions
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Capture (use) of local spirit
Capture (use) of local spirit

The biggest Christmas choir

AGENCY: Grey Worldwide Warszawa
BRAND: Caritas
CATEGORY: Capture (use) of local spirit
AWARD: Golden Drum
ADVERTISER: Caritas