2024 ADFEST Award Winners

ADFEST

Creative Award

Bangkok, Thailand

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2024 AdFest - Grande - DIGITAL>MOBILE & DEVICES

Direct Lotus

Wi-Fries (Board)

AGENCY: VML
BRAND: McDonald's
CATEGORY: DIGITAL>MOBILE & DEVICES
AWARD: Grande
ADVERTISER: McDonald's

2024 AdFest - Gold - DIGITAL>ONLINE & DIGITAL PLATFORMS

Direct Lotus

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: Japan Railways
CATEGORY: DIGITAL>ONLINE & DIGITAL PLATFORMS
AWARD: Gold
ADVERTISER: JR GROUP

2024 AdFest - Silver - USE OF DIRECT>AMBIENT: SMALL SCALE

Direct Lotus

Milk Manga

AGENCY: VML Ogilvy Japan
BRAND: Seki Milk
CATEGORY: USE OF DIRECT>AMBIENT: SMALL SCALE
AWARD: Silver
ADVERTISER: Seki Farm

2024 AdFest - Silver - DIGITAL>USER GENERATED CONTENT

Direct Lotus

A Peace-Connecting Painting

AGENCY: TOPic
BRAND: Ernie
CATEGORY: DIGITAL>USER GENERATED CONTENT
AWARD: Silver
ADVERTISER: Baidu

2024 AdFest - Bronze - USE OF DIRECT>LOW BUDGET CAMPAIGN

Direct Lotus

Letters to Neighbours

AGENCY: Forsman & Bodenfors Singapore
BRAND: Mandarin Oriental
CATEGORY: USE OF DIRECT>LOW BUDGET CAMPAIGN
AWARD: Bronze
ADVERTISER: Mandarin Oriental Hotel Group

2024 AdFest - Bronze - USE OF DIRECT>AMBIENT: SMALL SCALE

Direct Lotus

Mail Old Meds

AGENCY: INNOCEAN
BRAND: KOREA POST, Sejong Pharmaceutical Association, Sejong city
CATEGORY: USE OF DIRECT>AMBIENT: SMALL SCALE
AWARD: Bronze
ADVERTISER: KOREA POST, Sejong Pharmaceutical Association, Sejong city

2024 AdFest - Bronze - USE OF DIRECT>AMBIENT: LARGE SCALE

Direct Lotus

Project Yellow Canteen

AGENCY: Innocean Indonesia
BRAND: Dulux
CATEGORY: USE OF DIRECT>AMBIENT: LARGE SCALE
AWARD: Bronze
ADVERTISER: Dulux

2024 AdFest - Bronze - USE OF DIRECT>AMBIENT: SMALL SCALE

Direct Lotus

All You Need Is A Rug (Board)

AGENCY: Cheil Worldwide
BRAND: Samsung
CATEGORY: USE OF DIRECT>AMBIENT: SMALL SCALE
AWARD: Bronze
ADVERTISER: Samsung

2024 AdFest - Bronze - USE OF DIRECT>FIELD MARKETING

Direct Lotus

All You Need Is A Rug (Board)

AGENCY: Cheil Worldwide
BRAND: Samsung
CATEGORY: USE OF DIRECT>FIELD MARKETING
AWARD: Bronze
ADVERTISER: Samsung

2024 AdFest - Bronze - USE OF DIRECT>FILM & AUDIO

Direct Lotus

Second Chance Champions (Trailer)

AGENCY: Dentsu Creative
BRAND: Transplant Australia
CATEGORY: USE OF DIRECT>FILM & AUDIO
AWARD: Bronze
ADVERTISER: Transplant Australia

2024 AdFest - Bronze - STRATEGY>CUSTOMER ACQUISITION & RETENTION

Direct Lotus

Try Galaxy Fold Experience (Board)

AGENCY: Cheil Worldwide
BRAND: Samsung Galaxy fold
CATEGORY: STRATEGY>CUSTOMER ACQUISITION & RETENTION
AWARD: Bronze
ADVERTISER: Samsung

2024 AdFest - Bronze - USE OF DIRECT>AMBIENT: SMALL SCALE

Direct Lotus

Padlette

AGENCY: Flock Creative Network
BRAND: Softex
CATEGORY: USE OF DIRECT>AMBIENT: SMALL SCALE
AWARD: Bronze
ADVERTISER: Kimberly-Clark Worldwide, Inc.

2024 AdFest - Bronze - DIGITAL>MOBILE & DEVICES

Direct Lotus

EatQual Colours (Board)

AGENCY: DDB Mudra
BRAND: McDonald's
CATEGORY: DIGITAL>MOBILE & DEVICES
AWARD: Bronze
ADVERTISER: McDonald's

2024 AdFest - Bronze - USE OF DIRECT>AMBIENT: LARGE SCALE

Direct Lotus

FWD Singing Bus (Board)

AGENCY: GREYnJ United
BRAND: FWD Insurance
CATEGORY: USE OF DIRECT>AMBIENT: LARGE SCALE
AWARD: Bronze
ADVERTISER: FWD Insurance