2012 The Intercontinental Advertising Cup (The Cup) / ICAC Award Winners

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2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Beverages
Best of Products & Services

Energie naturelle

AGENCY: DDB Paris
BRAND: Tropicana
CATEGORY: Best of Beverages
AWARD: Cup Winner
ADVERTISER: Tropicana

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Beverages
Best of Products & Services

Tropicana Billboard Powered by Oranges

AGENCY: DDB Paris
BRAND: Tropicana
CATEGORY: Best of Beverages
AWARD: Cup Winner
ADVERTISER: Tropicana

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Design
Best of Media

The Gandhi Font

AGENCY: Leo Burnett India
BRAND: Leo Burnett India
CATEGORY: Best of Design
AWARD: Cup Winner
ADVERTISER: Leo Burnett

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Financial
Best of Products & Services

Break Up (Film)

AGENCY: Clemenger BBDO Melbourne
BRAND: National Australia Bank
CATEGORY: Best of Financial
AWARD: Cup Winner
ADVERTISER: National Australia Bank

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Financial
Best of Products & Services

Break Up (Board)

AGENCY: Clemenger BBDO Melbourne
BRAND: National Australia Bank
CATEGORY: Best of Financial
AWARD: Cup Winner
ADVERTISER: National Australia Bank

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Campaign
Best of Media

Break Up (Film)

AGENCY: Clemenger BBDO Melbourne
BRAND: National Australia Bank
CATEGORY: Best of Campaign
AWARD: Cup Winner
ADVERTISER: National Australia Bank

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Household, Business Appliances, Furnishing
Best of Products & Services

With 10 Years of Life

AGENCY: Dentsu Inc.
BRAND: Toshiba
CATEGORY: Best of Household, Business Appliances, Furnishing
AWARD: Cup Winner
ADVERTISER: Toshiba

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Media Innovation
Best of Media

AXN TV Boxes (Film)

AGENCY: Publicis Brasil Comunicação
BRAND: Sony
CATEGORY: Best of Media Innovation
AWARD: Cup Winner
ADVERTISER: Sony

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Media Innovation
Best of Media

AXN TV Boxes (Board)

AGENCY: Publicis Brasil Comunicação
BRAND: Sony
CATEGORY: Best of Media Innovation
AWARD: Cup Winner
ADVERTISER: Sony

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Retail
Best of Products & Services

Names Promotion

AGENCY: Leo Burnett Schweiz
BRAND: Micasa
CATEGORY: Best of Retail
AWARD: Cup Winner
ADVERTISER: Micasa

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of PR
Best of Media

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Best of PR
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Social Engagements
Best of Products & Services

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Best of Social Engagements
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Most Insightful Idea
Best of Admaking

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Most Insightful Idea
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of PR
Best of Media

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Best of PR
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Social Engagements
Best of Products & Services

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Best of Social Engagements
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Most Insightful Idea
Best of Admaking

Blood Relations

AGENCY: BBR Saatchi & Saatchi
BRAND: The Impossible Brief
CATEGORY: Most Insightful Idea
AWARD: Cup Winner
ADVERTISER: The Peres Center for Peace

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Communication Media & Publications
Best of Products & Services

The Bear

AGENCY: BETC Paris
BRAND: Canal +
CATEGORY: Best of Communication Media & Publications
AWARD: Cup Winner
ADVERTISER: Canal+

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Film
Best of Media

The Bear

AGENCY: BETC Paris
BRAND: Canal +
CATEGORY: Best of Film
AWARD: Cup Winner
ADVERTISER: Canal+

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Craft for Production
Best of Admaking

The Bear

AGENCY: BETC Paris
BRAND: Canal +
CATEGORY: Best of Craft for Production
AWARD: Cup Winner
ADVERTISER: Canal+

2012 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Sports
Best of Products & Services

The Face Of The Marathon

AGENCY: HeimatTBWA\
BRAND: Adidas
CATEGORY: Best of Sports
AWARD: Cup Winner
ADVERTISER: adidas