2023 MAD STARS Award Winners

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2023 MAD STARS - Grand Prix - Place Brand Stars

The Model City 1:1 Scale (Board)

AGENCY: Hakuhodo Kettle Inc
BRAND: SHIZUOKA City
CATEGORY: Place Brand Stars
AWARD: Grand Prix
ADVERTISER: SHIZUOKA City

2023 MAD STARS - Grand Prix of the Year - SDGs (Sustainability Development Goals) Stars

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: SDGs (Sustainability Development Goals) Stars
AWARD: Grand Prix of the Year
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Grand Prix of the Year - SDGs (Sustainability Development Goals) Stars

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: SDGs (Sustainability Development Goals) Stars
AWARD: Grand Prix of the Year
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Grand Prix - Design Stars

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: Design Stars
AWARD: Grand Prix
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Grand Prix - Design Stars

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: Design Stars
AWARD: Grand Prix
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Grand Prix - Film Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Film Stars
AWARD: Grand Prix
ADVERTISER: McDonald's

2023 MAD STARS - Gold - Innovation Stars

ProPILOT MOP

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
CATEGORY: Innovation Stars
AWARD: Gold
ADVERTISER: Nissan Motor Corp.

2023 MAD STARS - Gold - Outdoor Stars

The Model City 1:1 Scale (Board)

AGENCY: Hakuhodo Kettle Inc
BRAND: SHIZUOKA City
CATEGORY: Outdoor Stars
AWARD: Gold
ADVERTISER: SHIZUOKA City

2023 MAD STARS - Gold - Radio & Audio Stars

Voice Watch (Film)

AGENCY: Dentsu Inc.
BRAND: Toyota
CATEGORY: Radio & Audio Stars
AWARD: Gold
ADVERTISER: Toyota Motor Corporation

2023 MAD STARS - Gold - Direct Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Direct Stars
AWARD: Gold
ADVERTISER: Seki Farm

2023 MAD STARS - Gold - Design Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Design Stars
AWARD: Gold
ADVERTISER: Seki Farm

2023 MAD STARS - Gold - Film Stars

A Train of Memories

AGENCY: Six Tokyo
BRAND: Sotetsu
CATEGORY: Film Stars
AWARD: Gold
ADVERTISER: Sotetsu Holdings, Inc.

2023 MAD STARS - Gold - SDGs (Sustainability Development Goals) Stars

Shellmet (102s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: SDGs (Sustainability Development Goals) Stars
AWARD: Gold
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Gold - SDGs (Sustainability Development Goals) Stars

Shellmet (120s)

AGENCY: TBWA\HAKUHODO
BRAND: Koushi
CATEGORY: SDGs (Sustainability Development Goals) Stars
AWARD: Gold
ADVERTISER: Koushi Chemical Industry

2023 MAD STARS - Gold - Entertainment Video Stars

Fries Beat

AGENCY: Dentsu Inc.
BRAND: McDonald's
CATEGORY: Entertainment Video Stars
AWARD: Gold
ADVERTISER: McDonald's

2023 MAD STARS - Silver - PR Stars

ProPILOT MOP

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
CATEGORY: PR Stars
AWARD: Silver
ADVERTISER: Nissan Motor Corp.

2023 MAD STARS - Silver - Direct Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Direct Stars
AWARD: Silver
ADVERTISER: Seki Farm

2023 MAD STARS - Silver - Brand Experience & Activation Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Brand Experience & Activation Stars
AWARD: Silver
ADVERTISER: Seki Farm

2023 MAD STARS - Silver - Outdoor Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Outdoor Stars
AWARD: Silver
ADVERTISER: Seki Farm

2023 MAD STARS - Silver - Commerce Stars

Milk Manga

AGENCY: Geometry Japan
BRAND: Seki Milk
CATEGORY: Commerce Stars
AWARD: Silver
ADVERTISER: Seki Farm