As our Chief Creative Officer, Kipp passionately believes that given today?s constantly changing media trends, creative solutions need to work harder to get seen, create buzz and generate results. His signature focus blends emotionally compelling creative with new media technologies to pull consumers into a campaign. Prior to joining W+P, Kipp led award-winning creative groups at agencies in New York and throughout the Midwest. He has produced historic campaigns for Anheuser-Busch, Miller Beer, Discovery Cove, Nike, Aetna Healthcare, Allstate Insurance and many other leadership brands.