Eva Wallmark
Art Director at Åkestam Holst /NoA
Stockholm, Sweden
TitleThe voice of change
BriefThe Voice of Change is an innovative radio spot recorded over seven months. It follows a transgender person’s journey from female to male, solely via the sound of his voice. For every shot of testosterone, Alex made a new voice recording. The recordings were then combined into a message of tolerance for EuroPride 2018.
Agency
Campaign The Voice Of Change
Advertiser Europride
Brand Europride

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PostedFebruary 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
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Production Company Fl.....na L....on Subscribers Only
Creative Director M...us Ja.....on Subscribers Only
Copywriter St.....ie M...di Subscribers Only
Art Director ..a Wa....rk Subscribers Only
Production Company Producer D...el K....en Subscribers Only
Production Company Producer Ka....na K....en Subscribers Only
Production Company Producer O..e E...n Subscribers Only
Account Planner K..l Wi....öm Subscribers Only
Account Manager Mi....la Wi....er Subscribers Only
PR ..a P....on Subscribers Only

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