Ivan Perez-Armendariz
EVP / Managing Director at Crispin Porter + Bogusky
Los Angeles, United States
About me
As Managing Director of Crispin Porter + Bogusky Los Angeles, Ivan is responsible for leading client business, employees, new business, culture and overall P/L management. Since joining CP+B in 2008, Ivan has held various roles including Chief Digital Officer and Director of Interactive Production. He has led many of the agency’s most innovative work such as Domino’s Pizza ecommerce innovations, American Express OPEN Forum and Vail Epic Mix. Previously, he served as President of an award-winning interactive agency that was acquired by CP+B. There, he received Entrepreneur Magazine’s Top 100 award.
Ivan grew up in Boulder, CO and attended Stanford University for his degree in Computer System Engineering.
Sector Experience
People I worked with
Mike Kohlbecker
Associate Creative Director
Crispin Porter + Bogusky
Tommy Smith
Managing Director
Rattling Stick
Mino Jarjoura
Managing Partner / Executive Producer
Hungry Man
Kevin Jones
Creative Director
Smuggler
Alexandra Sann
Associate Creative Director
Crispin Porter + Bogusky
My Work
SEE ALL WORKLast Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
Positions
EVP / Managing Director
Santa Monica, United States
December 2015 - Present (9 years)
Last Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
EVP / Chief Digital Officer
Santa Monica, United States
August 2012 - Present (12 years 4 months)
Last Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
VP / Director of Interactive Production
Santa Monica, United States
December 2010 - August 2012 (1 year 8 months)
Head of digital production for CP+B. Clients include American Express Open, Old Navy, Microsoft, Windows Phone Kraft Mac&Cheese, Jello, Best Buy, Vail EpicMix, Dominos, Vitamin Water, and MetLife. Ivan's group includes a mix of media, creative and systems producers.
Last Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
VP / Group Executive Producer
Santa Monica, United States
August 2009 - January 2011 (1 year 5 months)
Digital strategy and production leader for CP+B clients, including VW, Old Navy, Gap, Best Buy, American Express, Guitar Hero, and Dominos.
Last Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
Executive Producer
Santa Monica, United States
June 2008 - July 2009 (1 year 1 month)
CP+B acquires texturemedia in June, 2008.
Ivan joins the agency as head of digital production for vw.com.
Ivan joins the agency as head of digital production for vw.com.
Last Days (60s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
Last Days (120s)
- BRAND:
- Jose Cuervo
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
The Lost Footage
- BRAND:
- Grey Poupon
- AGENCY:
- Crispin Porter + Bogusky
As President of texturemedia, Ivan runs the day-to-day operations of the business. His direct reports include the Technology, Creative, Interaction Design, Business Development, Finance, and IT team leads.
His focus within the agency is guiding project delivery, solution definition, pricing, technology strategy, staff development, and client services team leadership.
Ivan joined texturemedia after merging his web technology firm, ThoughtMine Consulting, with texturemedia in 2004.
His focus within the agency is guiding project delivery, solution definition, pricing, technology strategy, staff development, and client services team leadership.
Ivan joined texturemedia after merging his web technology firm, ThoughtMine Consulting, with texturemedia in 2004.
Founder
ThoughtMine
October 2001 - June 2004 (2 years 8 months)
Web technology service provider.
Java Application Developer
Scient
1999 - 2001 (2 years)
SF-based web technology service provider. Scient became what is now Razorfish after a series of acquisitions.
Education
1991 - 1993 (2 years)
