David Martin

David Martin

Global Creative Director at BETC
Paris, France

About me

What makes me different from other creatives? I guess I can sum it up in one word: duality. I was brought up by a ‘suit & tie’ type of father and a free- spirited mother. I had a keen sense of business and a sensibility for the arts. I’m the guy who tip-toed his way to the creative side even though it was always his calling. I started working in production, switched to the client side of a multinational corporation and finally decided to follow my dream of being a creative.

Do I regret taking the long road there? Absolutely not. I’m a true 360 creative. Not just because I’m comfortable doing digital and traditional work, but because I’ve worked in every side of this business.

What does that mean? Well, that the right side of my brain is sprawling with crazy ideas while the left side’s rational and marketing skills help me decipher the client’s needs. Luckily, you don’t have to choose if you want the right side of my brain or the left side. Both are up for grabs in the same person. Me.

Check out my work at www.davidmartinangelus.com

-Over 40 international awards.
-I'm both a US and European citizen.
-Native in english and spanish.
-I've worked in NYC, Miami, Chicago, London, Amsterdam, Paris and Barcelona. I'm a true global citizen and I'm not afraid of moving for great opportunities.

Positions

Creative Director
Paris, France
June 2016 - Present (8 years 6 months)
Associate Creative Director
New York, United States
March 2015 - June 2016 (1 year 3 months)
Associate Creative Director
Ogilvy & Mather Paris
March 2015 - June 2016 (1 year 3 months)
ACD working on global accounts: Netflix, Nestle, Hollywood gum, Coca Cola, Coke Zero, Fanta, Perrier worldwide, Vittel, Nestea Europe, Prince biscuits, Water for Africa, Unilever
Managed a team of 3 juniors and won 5 lions and 3 Clios, 5 D&AD's for one of my first projects as CD (Water for Africa's The Marathon Walker: a campaign that I came up with, sold to the client and creative directed).
-Global pitch won for Novartis as a CD.
Senior Copywriter
Ogilvy & Mather Paris
March 2013 - March 2015 (2 years)
Senior copywriter working on global accounts: Netflix, Nestle, Coca Cola, Coke Zero, Fanta, Perrier worldwide, Vittel, Nestea Europe, Prince biscuits, Water for Africa, Unilever
*D&AD: Water for Africa: Media: Graphite Pencil 2016
*D&AD: Water for Africa: Integrated & Earned Media: Graphite Pencil 2016
*D&AD: Water for Africa: PR: Wood Pencil 2016
*D&AD: Water for Africa: Direct: Wood Pencil 2016
*SABRE AWARD: Water for Africa: Gold 2016
*Grand Prix Stratégies PR 2016 WFA
*PR Week Global Award: Best Non Profit campaign Water for Africa 2016
*Grand Prix du Brand Content: catégorie alimentaire: Prince Biscuits: Gold 2016
*Grand Prix du Brand Content: catégorie humanitaire: Water for Africa: Gold 2016
*ONE SHOW: Netflix: Radio: Merit 2016
*ONE SHOW: Water for Africa: Outdoor: Merit 2016
*ONE SHOW: Water for Africa: PR: Merit 2016
*CLUB DES DA: Water for Africa: Direct: Winner 2016
*CLUB DES DA: Water for Africa x 2 Finalists (Outdoor/Events) 2016
*CLUB DES DA: Nestle United for Healthier Kids (Direct) Finalist 2016
*EUROBEST: Water for Africa: PR Charity Gold 2015
*EUROBEST: Water for Africa: PR Event Gold 2015
*EUROBEST: Water for Africa: Outdoor Shortlist 2015
*CLIOS: Water for Africa: Out of Home: Gold 2015
*CLIOS: Water for Africa: Branded Content: Gold 2015
*CLIOS: Water for Africa: PR: Silver 2015
*CLIOS: Netflix: Radio: Shortlist 2015
*CANNES: Water for Africa: Branded Content: Gold 2015
*CANNES: Water For Africa: Outdoor: Gold 2015
*CANNES: Water for Africa: Media/PR: Bronze x 2 Silver x 1 2015
*CANNES: Water for Africa: Titanium/Grand Prix for Good/PR x 4 shortlists 2015
*CANNES: Nestle's United for Healthier Kids: Media x 1 shortlist 2015
*EUROEFFIES/EFFIES: Prince x 2 winners including Brand Renewal 2015
*CANNES: Vittel Refresh Cap: Promo Activations & Direct x 2 Shortlists 2014
*EUROBEST 2014 x 5 Shortlists Vittel Refresh Cap: Promo Activations, Direct, Design.
*Luerzer's Archive, Creativity, Best ads on TV: Published Perrier "Small bubbles" 2013
Senior Copywriter
BBDO NYC
April 2010 - March 2013 (2 years 11 months)
Clients include: Gillette, AT&T, Save the Children York Made.
Awards:
*CANNES: Bronze Lion for Branded Content 2013
*CANNES: Save the Children: Print/PR/Media//Direct/Digital integrated campaign: x 5 Shortlists 2013
*LIAA: Radio 2013: Silver & Finalist
*CLIOS Branded Content: 2013: Gold
*CLIOS PR campaign STC 2013: Bronze
*CLIOS Radio 2013 2 x Bronze/ 1 x Shortlist
*MASHIES 2013 Finalist
*NY FESTIVALS: Public Service STC Integrated Campaign 2013 Silver
*NY FESTIVALS: Avant-Garde. STC 2013 Finalist
*NY FESTIVALS: Collateral & Direct. STC 2013 Finalist
*NY FESTIVALS: Digital. STC 2013 Finalist
*NY FESTIVALS: Outdoor & Direct. STC installation 2013. Bronze and Finalist
*NY FESTIVALS: Radio. "The Beat behind the Song"​ & "The Beat of the Village"​ 2013: Finalist x 2
*NY FESTIVALS: Print 2013: Finalist x 2
*ONE SHOW Integrated Branding Campaign: STC 2013: Merit
*ONE SHOW Radio: "The Beat Behind the Song"​ STC 2013: Merit
*Kinsale Shark Awards Integrated Digital Campaign STC 2013: Silver
*WEBBYS: Save the Children- Reveal the Heartbeat Banner 2013: Honoree
*RADIO MERCURY AWARDS: Save the Children: "Beat behind the song"​, "Beat of the Village"​ & Integrated radio campaign: Finalists x 3
*GOLDEN AWARD OF MONTREUX: Save the Children Digital Campaign 2013: Gold
*O'TOOLE BOX Best integrated campaign Save the Children 2013
*ADDYS Digital Campaign Save the Children 2013: Best in Show
*ADDYS Non-Traditional: Save the Children The Heartbeats Interactive Installation 2013: Gold
*ADDYS Radio "The Beat of the Village"​ for Save the Children 2013: Gold
*Digital Lab BBDO Best 360 Campaign 2012 Save the Children
*Luerzer's Archive Vol. 6-2012 Published Save the Children
*D&AD Silver Pencil 2012 (first ever for Gillette brand)
*ONE SHOW Collateral Merit 2012
*NYC FESTIVALS Shortlist Print 2012
*ADDYS Gold Collateral 2012
*ADDYS Gold Design 2012
*YOUNG GUNS Bullet Direct Response 2011: Bronze
*LIAA Direct Mail 2011: bronze
*Kinsale Shark Awards Direct Mail 2011: finalist
Copywriter
Deutsch
August 2009 - April 2010 (8 months)
Conceptual copywriter for clients like: Kodak, Tylenol, Outback Steakhouse, Degree (rexona).
*EFFIE for Kodak 2010 (Print and Prosper work)
Junior Copywriter
Miami, United States
September 2008 - March 2009 (6 months)
Creative copywriter for clients: MTV, Oceana, Sony and Best Buy in Miami
Copywriter Intern
Draftfcb
July 2008 - September 2008 (2 months)
Clients: American Standard, Stolichnaya
Copywriter Intern
Saatchi & Saatchi/ Wieden Kennedy London/ JWT London
April 2008 - July 2008 (3 months)
Clients Saatchi: Ariel (Tide), Toyota, H&S, Guinness, Toburg,
Copywriter intern
Lowe and Partners Worldwide
January 2008 - April 2008 (3 months)
Museum of Sex, Steinway&Sons, Swiss Army Knife
Copywriter Intern
Chicago, United States
September 2007 - December 2007 (3 months)
Wrigleys,Safeway, Capital One, McDonalds
Event Organizer/Producer (Evenings)
Radio Gladys Palmera
July 2004 - November 2006 (2 years 4 months)
Largest latin music radio station in Barcelona, Spain
Evenings: Producer/Collaborator in charge of the movie section and organizing PR events/parties for the station.
Copywriter
Montevideo, Uruguay
January 2006 - August 2006 (7 months)
Clients included: ABC national newspaper, DANONE, LU cookies, Schweppes
Marketing assistant
Nissan Motor Iberica S.A.
March 2005 - December 2005 (9 months)
Advertising Assistant in the Marketing Department. Helped organize PR events for the brand all over Spain.
Production assistant
Barcelona, Spain
July 2004 - February 2005 (7 months)
Production Assistant for “Alberte”, a French TV movie, and for an entire season of the “Dinamita” TV series starring the comic trio Tricicle.
Programming (intern)
Antena 3
June 2003 - September 2003 (3 months)
Intern in the Programming Department for the Spanish national TV station
Created a database for TV movies and series
Worked to find a good fit in advertisers / product placement for series
Viewed pilots of new series and evaluated possibility of success on Antena 3
Production (intern)
Cromosoma
June 2002 - August 2002 (2 months)
Production intern for “The Triplets” cartoon series which is broadcast in over 100 countries
Production (intern)
June 2001 - September 2001 (3 months)
Production Intern for the “Love Test” reality show to be filmed in Greece and Brazil
Prepared travel itineraries for contestants
Handled promotion of the program
Helped to interview possible candidates
Worked on location with the production team to tape interviews with contestants
Translator/Production assistant
Lolafilms
June 2000 - July 2000 (1 month)
Translator for Lili Tomlin, Marcia Gay Harden and Juiette Lewis in Susan Seidelman’s film “Gaudi Afternoon"
Creative Director
Toronto, Canada

Education

Creative Advertising, Creative (copywriter)

2006 - 2008 (2 years)
Copywriting 2 year course: was top dog and won 9 other medals.

Communications/Advertising/PR, Communication and Media Studies

2000 - 2004 (4 years)
Proficient in: Microsoft office and Powerpoint.

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