| Title | Let's Rethink Care |
| Agency | AKQA |
| Campaign | Let's Rethink Care |
| Advertiser | GlaxoSmithKline |
| Brand | Panadol |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Integrated Media/360 Activation |
| Length | |
| Executive Creative Director | C..d Ma.....ie Subscribers Only |
| Creative Director | T...in G...h Subscribers Only |
| Copywriter | M..a O�.....nell Subscribers Only |
| Art Director | J...me G....in Subscribers Only |
| Chief Strategy Officer | J...s K...er Subscribers Only |
| Group Director | G....ie M...rr Subscribers Only |
| Account Director | S...ie T...er Subscribers Only |
| Media Agency | Pu....is M..o S...ey Subscribers Only |
| Group Business Director | A...on J...s Subscribers Only |
| Digital Manager | A..x H...on Subscribers Only |
| Account Director | K...e H...es Subscribers Only |
| PR Agency | E....an S...ey Subscribers Only |
| Managing Director | F..n Can.......ook Subscribers Only |
| Account Director | R...el W...er Subscribers Only |
| Account Manager | M...ke Di....ra Subscribers Only |
| Account Manager | E..a B...on Subscribers Only |
| Assistant Account Executive | E...a Lau.......henu Subscribers Only |
| Social Media Agency | W...r Sh.....ck . S...ey Subscribers Only |
| Senior Social Strategist | M...ie F....on Subscribers Only |
| Content Developer | H...n W....ce Subscribers Only |
| Shopper | Ge....ry Au.....ia Subscribers Only |
| Account Director | M..k H...on Subscribers Only |
| Digital Agency | Wu.....an Th....on Subscribers Only |
| Group Engagement Lead | K...ty A...s Subscribers Only |
| Production Company | Sw.....op Subscribers Only |
| Director | ..e Mc....sh Subscribers Only |
| Photographer's Agent | L...s ..d .o Subscribers Only |
| Photographer | D..k S....ey Subscribers Only |
| Production Company | H....th Wo.....de Subscribers Only |
| Integrated Producer | Tr.....Lee P....ll Subscribers Only |
| Sound Production | S...h ..d W....rn S...d Subscribers Only |
| Executive Producer | ..n H....on Subscribers Only |