About me
Thought leader in making brands relevant to consumers through measured, search and social-infused digital marketing programs that build value for consumers and brands.
Objectives: To merge digital into the overall marketing & communications activities of a forward-thinking agency or brand. To leverage digital to enhance, and be enhanced by, ATL & BTL. To shift the focus of digital from one-off, ad-hoc messaging campaigns to integrated, measured, optimizable, and ROI-transparent, value-infused marketing. To re-learn brevity!
Specialties: Strategy & strategic planning, business development, team-building & management, search, social media, D&A, CRM, media/channel integration. Japanese & global business. 15 years managing all-Japanese staff, mixed Japanese & expat, in purely Japanese as well as International organizations.
Talent you might be interested in
Positions
Chief Executive Officer
Marketing Strategy Consultant
Chief Strategy Officer, Executive Officer
Board Director
Developed and implemented D.O.E.'s 3-year business plans; designed innovative service offerings; and defined and secured the skills, processes, organization, and institutional funding required to achieve the plans.
Expanded the breadth and sophistication of our product portfolio by seeking out and implementing alliances with technology and digital service partners from across the globe.
Launched and grew doeprofero (now Profero Tokyo) - a joint venture with Profero of the U.K.
