About me
An agent of change with an itch for the innovative - holding 12+ years of experience within the creative fields of design and communications. A thought leader with a focus on business strategy and brand development. I have a passion for entrepreneurship, I thrive in multicultural environments and I delight in delivering work with impact.
Sector Experience
My Work
SEE ALL WORKThe First Descendant Cinematic Story Trailer
- BRAND:
- The First Descendant
- AGENCY:
- Elastic / Santa Monica
The Tea
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Positions
Executive Producer
Gentleman Scholar
Los Angeles, United States
July 2015 - Present (9 years 5 months)
Executive Producer
London, United Kingdom
February 2014 - May 2015 (1 year 3 months)
Director of Marketing and Brand Strategy
London, United Kingdom
July 2013 - February 2014 (7 months)
- Contracted by Passion Pictures to develop the business & communication strategies for the re-launch of their production company Strange Beast.
- Work along side the Executive Producer to establish the company mission statement and overarching brand voice.
- Conduct in-depth market studies to identify opportunities for growth within the creative industries in the UK and US.
- Perform detailed portfolio analysis on the company directors’ work with a focus on expansion into new markets.
- Advise on the company’s PR and Communications strategies for re-launch and identified key websites and publications for press coverage.
- Oversee the in-house creative team design and brand identity development in tandem with the build, design and launch of the new company website.
- Work along side the Executive Producer to establish the company mission statement and overarching brand voice.
- Conduct in-depth market studies to identify opportunities for growth within the creative industries in the UK and US.
- Perform detailed portfolio analysis on the company directors’ work with a focus on expansion into new markets.
- Advise on the company’s PR and Communications strategies for re-launch and identified key websites and publications for press coverage.
- Oversee the in-house creative team design and brand identity development in tandem with the build, design and launch of the new company website.
Education
Master of Business Administration (MBA) in Marketing
2011 - 2012 (1 year)
BS in Sociology, Women's Studies, Social Work
1995 - 2000 (5 years)
