| Title | Our Sea |
| Brief | We created a new sea food brand and put it in on shelves of supermarkets in Anapa, a coastal city. However, instead of actual food we put rubbish caught in the sea off the coast in Anapa. A sea cocktail of tins, Black sea mix of plastic bottles, cigarette stubs as sea bulls and a seafood salad with plastic bags – all this could be found on the shelves in shops during the campaign which ended with a city-wide community work day. We created the design of the package using the most frequent rubbish found in sea – plastic bottles, cups and bags, cigarette stubs and tins. This rubbish was put through a linocut after being colored with typographic colors. Final images were photoshopped and used in the packaging. |
| Agency |
LLC GRAPE
|
| Campaign |
Our Sea
|
| Advertiser |
Bloknot Anapa
|
| Brand |
Bloknot Anapa
|
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| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type |
Digital
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| Creative Director |
A...m Fi.....ov Subscribers Only
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| Creative Team |
M...t Ar.....ov Subscribers Only
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| Art Director |
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| Designer |
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| Designer |
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| Designer |
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| Producer |
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| Producer |
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| Motion Designer |
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| Motion Designer |
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| Colorist |
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