José-María de la Quintana
Art Director at VML (formerly WT)
Buenos Aires, Argentina
TitleWe are our worst threat
BriefIn the last 40 years humans have brought thousands of species to the brink of extinction, putting our ecosystem and now our very lives at risk.Fortunately, while humans may be the worst threat to the planet, we are also the best solution. That’s the key message of this campaign to raise awareness of our responsibility.
Agency
Campaign We are our worst threat
Advertiser Alaska
Brand Alaska

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