Romi Sacone

Romi Sacone

Creative Director - Copywriter at Freelance
Capital Federal, Argentina

About me

I knew what I wanted to do since I was thirteen. A friend from summer camp collected print ads and from that moment I realized that Advertising was a mixture of all of my interests ➤ art, design, data, concepts and that particularity about ideas that I like so much.

I was inclined towards ATL but then I started working in BTL and the digital field, even coming up with an app for tablets (which was happily on Apple Store) when I didn’t even have internet on my phone. I was UX Writer and Community Manager when these categories weren’t that well known. I have a planner inside of me that enjoys reaching a strong concept through the information and learning of everything that is related to the product. But above all I feel at ease knowing I can be versatile and functional as a creative. In the end, ideas are ideas.

Since 2010 I’ve worked in Ogilvy & Mather, Geometry, Human, Avatar and other agencies from Argentina.

In this moment I work freelance for GUT, BBDO, TBWA, Inpulse(Miami), DAVID, VMLY&R, McCann, Anita&Vega and other agencies and film companies.


I’ve participated in projects for Warner Music Latam, Discovery Latam, The Coca Cola Company, The Walt Disney Company, Johnson & Johnson, Volkswagen, Chandon, Dog Chow, Centrum, American Express, Missing Children, Santander Río, Dove, British American Tobacco, Fox, Kotex and others brands.

Positions

Freelance Creative Director | Copywriter
Freelance
Argentina
2018 - Present (7 years 1 month)
I’ve been working as a copywriter for the past 10 years, collaborating with various agencies, including Ogilvy & Mather, Geometry, and others until 2019. Since then, I have been freelancing on projects for The Community, BBDO, GUT, Inpulse (Miami), DAVID, VMLY&R, McCann, Anita&Vega, Gyps, etc.

I have been involved in projects for Porsche, Warner Music Latam, Discovery Latam, The Coca-Cola Company, The Walt Disney Company, Johnson & Johnson, Volkswagen, Chandon, Dog Chow, Unilever, Fox, Kotex, and other brands.

Copywriter | Associate Creative Director
Freelance
Argentina
2016 - Present (9 years 1 month)
Freelance Copywriter | Associate Creative Director :GUT, DAVID, BBDO, Anita&Vega, VMLY&R, McCann, Dentsu Creative, TBWA, Gyps, DO, Fight Films

Senior Creative Copywriter
Buenos Aires, Argentina
2013 - May 2018 (5 years 4 months)
I’ve been a copywriter (ATL/BTL) for the past 10 years. I’ve worked in many agencies, such as Ogilvy & Mather, Geometry and others until 2019.

Marcas: The Coca Cola Company, Unilever, American Express, Santander Río, Fox, Centrum, British American Tobacco, Volkswagen, IBM, Nescafé Dolce Gusto (Nestlé), Toyota.

Other professional activities

PHNX 2022

Awards Jury Member

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

PHNX 2025

Awards Jury Member

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