Thomas Kolster

Thomas Kolster

Mr. Goodvertising - Author, Speaker, Critic and Expert in Sustainable Communication at CPH:CHANGE
Copenhagen Area, Capital Region, Denmark, Denmark

About me

I advise and assist businesses & non-profits on how to turn environmental, societal and health risks into market opportunities where growing the bottom line goes hand in hand with creating a better planet – and a more genuine, purposeful brand. When you show care towards people and what they care about; people will care about you.

In my book “Goodvertising”, through articles and as an experienced keynote speaker I advocate for change and why we are forced to alter the current business and advertising landscape in a more responsible direction and how creative communication solutions have a pivotal role to play in creating a better future for businesses, people and planet.

This year I was dubbed “Inspirational Leader” by The Huffington Post. I've been invited to judge several international communication award shows such as the D&AD, EACA Care Award, Creative Circle Award, Cristal Awards, Creative Conscience Awards and EthicMark Award. Furthermore, I'm a regular contributor to The Guardian and several other global business and advertising publications.

Example of speaking engagements:
• SXSW ECO, Austin
• Ad Champ, Burma
• Eurobest, Antwerp
• Ad:Tech, London
• D&AD White Pencil Symposium, London
• Sustainable Brand Index, Stockholm
• Carlsberg Sweden event, Palma
• Consumer Insights, Unilever, London
• Mirrors or Movers, London
• Sustain Our Africa, Cape Town  
• Sustainable Brands, London 
• London College of Communication, London
• Danish School of Media and Journalism, Copenhagen
• Sustainable Brands, San Diego
• Mare Futuro, Monaco
• WebDays, Sweden
• Sustainability conference, Istanbul
• SWIM, Helsingborg, Sweden
• ZileleBiz, Romania

Sector Experience

Positions

Co Founder
CPH:CHANGE
August 2015 - Present (9 years 6 months)
Member of the Board
Creative Circle
June 2015 - Present (9 years 8 months)
Creative Circle is a non-profit organisation for people in the creative industries in Denmark.

The purpose of Creative Circle is to raise the creative standards within advertising, design and digital by rewarding and documenting outstanding work as well as educate and inspire.

The largest event of Creative Circle is the annual event, Creative Circle Award (CCA), which is the most prestigeous advertising award in Denmark and with 48 sub categories, it's the largest award show in the Scandinavian region.
Founder & Creative Director
Goodvertising Agency
September 2012 - Present (12 years 5 months)
Integrated Lead Creative, Senior Copywriter
Copenhagen, Denmark
October 2007 - June 2009 (1 year 8 months)
Concepteur / rédacteur
ADVANCE A/S
København K, Denmark
April 2001 - June 2006 (5 years 2 months)

Trade Organizations

ACT Responsible, Chalais

ACT'ive Partner
June 2015 - Present (9 years 8 months)

Other professional activities

PHNX Tribute 2020

Awards Jury Member

PHNX 2022

Awards Jury Member

PHNX 2023

Awards Jury Member

PHNX 2025

Awards Jury Member

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