2021 MAD STARS Award Winners
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Pay Cut Whopper
AGENCY:
VML (Wunderman Thompson)
BRAND:
Burger King
CATEGORY:
Sectors: Foods
AWARD:
Gold
ADVERTISER: Burger King
Double Moon
AGENCY:
MullenLowe Dubai
BRAND:
The UAE Government Media Office
CATEGORY:
Ambient (Non standard and Freeformat outdoor): Special build
AWARD:
Gold
ADVERTISER: The UAE Government Media Office
Double Moon
AGENCY:
MullenLowe Dubai
BRAND:
The UAE Government Media Office
CATEGORY:
Practices & Specialism: Events & Experiential (PR campaign that use an event or stunt)
AWARD:
Gold
ADVERTISER: The UAE Government Media Office
Double Moon
AGENCY:
MullenLowe Dubai
BRAND:
The UAE Government Media Office
CATEGORY:
National Brands
AWARD:
Gold
ADVERTISER: The UAE Government Media Office
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
CATEGORY:
Use of Direct Marketing: Use of digital in a direct marketing campaign
AWARD:
Gold
ADVERTISER: Etisalat
#StayHome
AGENCY:
Ogilvy UAE
BRAND:
Honda Civic
CATEGORY:
Sectors: Vehicles
AWARD:
Silver
ADVERTISER: Honda Motor Co., Ltd.
Pay Cut Whopper
AGENCY:
VML (Wunderman Thompson)
BRAND:
Burger King
CATEGORY:
Sectors: Foods
AWARD:
Silver
ADVERTISER: Burger King
The World's Tallest Donation Box
AGENCY:
MullenLowe MENA
BRAND:
Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY:
Use of Brand Experience & Activation: Use of exhibitions and installations
AWARD:
Silver
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives
Double Moon
AGENCY:
MullenLowe Dubai
BRAND:
The UAE Government Media Office
CATEGORY:
Use of Media: Use of ambient media
AWARD:
Silver
ADVERTISER: The UAE Government Media Office
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
CATEGORY:
National Brands
AWARD:
Silver
ADVERTISER: Etisalat
Offline Hour
AGENCY:
M&C Saatchi
BRAND:
Pizza Hut
AWARD:
Silver
ADVERTISER: Pizza Hut
Pay Cut Whopper
AGENCY:
VML (Wunderman Thompson)
BRAND:
Burger King
CATEGORY:
Use of Brand Experience & Activation: Other digital solutions in a promotional campaign
AWARD:
Bronze
ADVERTISER: Burger King
Pay Cut Whopper
AGENCY:
VML (Wunderman Thompson)
BRAND:
Burger King
CATEGORY:
Sectors: Foods
AWARD:
Bronze
ADVERTISER: Burger King
The World's Tallest Donation Box
AGENCY:
MullenLowe MENA
BRAND:
Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY:
Sectors: Not-for-profit / Charity/ Government
AWARD:
Bronze
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives
Double Moon
AGENCY:
MullenLowe Dubai
BRAND:
The UAE Government Media Office
CATEGORY:
Sectors: Not-for-profit / Charity/ Government
AWARD:
Bronze
ADVERTISER: The UAE Government Media Office
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
AWARD:
Bronze
ADVERTISER: Etisalat
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
CATEGORY:
Sectors: Finance / Services / Entertainment & Leisure / Travel
AWARD:
Bronze
ADVERTISER: Etisalat
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
CATEGORY:
Use of Media: Use of digital in a media campaign
AWARD:
Bronze
ADVERTISER: Etisalat
ProtectSet (Case Film)
AGENCY:
MullenLowe MENA
BRAND:
Mobily
CATEGORY:
Sectors: Electronics / IT/ Office Equipments / Home electronics
AWARD:
Bronze
ADVERTISER: Mobily
Ant
AGENCY:
Ogilvy UAE
BRAND:
IKEA
CATEGORY:
Sectors: Furniture / Household
AWARD:
Bronze
ADVERTISER: IKEA
