2021 MAD STARS Award Winners

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2021 MAD STARS - Grand Prix
PSA: Gender Equality

#PridePass

AGENCY: VML Singapore
BRAND: Manpower
AWARD: Grand Prix
ADVERTISER: Manpower

2021 MAD STARS - Gold - Film Craft: Art direction/production design
Film

It's In our Spirit

AGENCY: BBH Singapore
BRAND: Absolut
CATEGORY: Film Craft: Art direction/production design
AWARD: Gold
ADVERTISER: The Absolut Company

2021 MAD STARS - Silver
Diverse Insights

#PridePass

AGENCY: VML Singapore
BRAND: Manpower
AWARD: Silver
ADVERTISER: Manpower

2021 MAD STARS - Silver - Communication Design: Promotional items(Retail Environment)
2021 MAD STARS - Silver - Use of Brand Experience & Activation: Use of promotional stunts /live advertising/live
2021 MAD STARS - Bronze - Film Craft: Use of music
Film

Where Joy Lives

AGENCY: Publicis Singapore
BRAND: Vicks
CATEGORY: Film Craft: Use of music
AWARD: Bronze
ADVERTISER: Procter & Gamble

2021 MAD STARS - Bronze - Others
VIDEO STARS: Branded Entertainment Videos

It's In our Spirit

AGENCY: BBH Singapore
BRAND: Absolut
CATEGORY: Others
AWARD: Bronze
ADVERTISER: The Absolut Company

2021 MAD STARS - Bronze - Interactive Craft: Innovative Use of Technology
2021 MAD STARS - Bronze
VIDEO STARS: Branded Viral Videos

#JolliEverAfter

AGENCY: BBH Singapore
BRAND: Jollibee
AWARD: Bronze
ADVERTISER: Jollibee Foods Corporation

2021 MAD STARS - Bronze - Use of Direct Marketing: Ambient media
Direct

Honeyfruit

AGENCY: BBH Singapore
BRAND: League of Legends: Wild Rift
CATEGORY: Use of Direct Marketing: Ambient media
AWARD: Bronze
ADVERTISER: Riot Games

2021 MAD STARS - Bronze - Communication Design: Packaging(Sustainable Packaging, Special Edition
2021 MAD STARS - Bronze - Sectors: Not-for-profit / Charity/ Government
Film

Tough People vs Shock Collar

AGENCY: Forsman & Bodenfors Singapore
BRAND: SPCA Singapore
CATEGORY: Sectors: Not-for-profit / Charity/ Government
AWARD: Bronze
ADVERTISER: Society for the Prevention of Cruelty to Animals

2021 MAD STARS - Bronze - Sectors: Not-for-profit / Charity/ Government
SPECIAL: Pivot

SESG - Stand Together

AGENCY: Forsman & Bodenfors Singapore
BRAND: Swedcham
CATEGORY: Sectors: Not-for-profit / Charity/ Government
AWARD: Bronze
ADVERTISER: Swedish Chamber of Commerce in Singapore

2021 MAD STARS - Bronze
PSA: Peace & Justice

Prince Charming

AGENCY: Ogilvy Singapore
BRAND: National Crime Prevention Council
AWARD: Bronze
ADVERTISER: National Crime Prevention Council

2021 MAD STARS - Crystal - Sectors: Pharmaceutical/Toiletries
Film

Where Joy Lives

AGENCY: Publicis Singapore
BRAND: Vicks
CATEGORY: Sectors: Pharmaceutical/Toiletries
AWARD: Crystal
ADVERTISER: Procter & Gamble