Dominic Stallard

Dominic is the founder and leader of The XMakers - a future-focused Experience and Brand & Marketing practice, helping clients connect deeply with their ever-changing, always-on customers, and ensuring that their brand or product becomes impossible to ignore.

Set up and led PwC Southeast Asia Consulting’s Regional Experience Centre in 2017 as a new line of service.

The role included:
- Creating the business plan and go-to-market strategy.
- Identifying the location, and planning and building the space through design thinking.
- Hiring a diverse team of Creatives, Product UX/UI, Emerging Technologists, Content
Creators, CX, and Human Centred Design specialists.
- Growing a collaborative, open innovation culture through cross-functional teams.
- Creating the marketing assets, including credentials, brand identity, website and content.
- Ideating and producing a portfolio of products and solutions including one of the world's first effective Covid-19 contact tracing solutions (deployed in seven countries), BankOS digital bank accelerator, an AiMe AI concierge, Aura mood recognition software, and a range of VR & AR solutions for fintech, medtech, shipping and retail.