| Title | Hard Water |
| Agency | Cramer-Krasselt/Phoenix |
| Campaign | Hard Water |
| Advertiser | Culligan International Company |
| Brand | Culligan |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Media Type | Billboard |
| Creative / Art Direction | ..n T..i Subscribers Only |
| Creative / Art Direction | W...e W....rd Subscribers Only |
| Production | M..y Ke....ly Subscribers Only |
| Production | A..a ..e Subscribers Only |
| Copywriter | B...y H...s Subscribers Only |
| Copywriter | J..n Z..f Subscribers Only |
| Art Director | ..n B...an Subscribers Only |
| Executive Creative Director | ..n B...y Subscribers Only |