My Latest Work
SEE ALL WORKBudget Meeting: Fail
Quarterly Reports & Benchmarks: OH NO
Feedback Call: SOS
Mum’s Secret Helper
About me
I have the ability to give brands a distinct perspective and new relevance. I've demonstrated this with major brands: Coca-Cola, Deutsche Bahn, Milka, MAN, Siemens, Schwäbisch Hall. And with smaller brands like Schöffel, Jacko-o, PwC.
Sector Experience
- Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
- Chocolate
- Retail, Distribution & Restaurants
- Institutional/Public Interest/Non-Profit Org.
- Food
- Postal, Courier & Shipping Services
- Mayonnaise, Ketchup, Mustards
- Online Leisure & Entertainment Services
- Restaurants & Fast Food
- Mobile Telephones & tablets
- Public Transport, Mass Transit
- Banking & Financial Services, Investments, Stock Brokers
- Department Stores, Supermarkets
- Consumer Electronics & Audio-Visual
- Human Rights
- Others
- Racial/Ethnic/Minority/Disability Awareness
- Pet Food, Pet Care Products & Services
- Soft Drinks, Tonics
- Mineral, Sparkling & Bottled Waters
- Charities, Foundations, Volunteers
- Newspapers, Magazines, Books
- Photography
- Children's Clothing
- Clothing
- TV/Radio Programs & Stations
- Drugstores, Specialty Stores
- Disease Awareness, Support Groups & Associations
- Toys & Games
- Road Safety
- Environmental & Animal Issues
- Blank Tapes, Film, CDs, Disks, etc...
- Tools, Do-It-Yourself Products
- Energy & Water Authorities, Utilities
- Online Retail, E-store
- Automotive Accessories & Services
- Animal Rights/Safety/Adoption
- Internet Sites (Excluding ISPs) / Apps.
- Advertising Agencies
Awards
- 2024 CLIO Awards
- 2024 The One Show
- 2024 ADC Annual Awards
- 2023 Eurobest
- 2023 LIA
- 2022 Effie Awards Europe
- 2022 D&AD Awards
- 2022 The Webby Awards
- 2022 The New York Festivals Advertising Awards
- 2022 Art Directors Club of Europe
- 2022 Cannes Lions International Festival of Creativity
- 2019 Epica Awards
- 2019 The One Club
- 2011 CRESTA
- 2010 ACT Responsible Tributes
- 2008 Cristal Media & ADvertising Summit
- 2008 Art Directors Club Für Deutschland Wettbewerb / ADC-Wettbewerb
- 2002 AME Awards (Advertising Marketing Effectiveness ) - New York Festivals
My Work
SEE ALL WORKEscape: PAIN
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
Escape: HELL
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
Escape: FUCK
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
My Favourite Santa - Christmas Campaign
- BRAND:
- Milka
- AGENCY:
- Ogilvy Berlin
Monsters Not Included
- BRAND:
- IKEA
- AGENCY:
- Ogilvy Germany
Monsters Not Included
- BRAND:
- IKEA
- AGENCY:
- Ogilvy Germany
#AdvantageUkraine
- BRAND:
- MCPU
- AGENCY:
- Ogilvy Germany
Bunny for blind children
- BRAND:
- Milka
- AGENCY:
- Ogilvy Berlin
Positions
Creative Chairman
Ogilvy Germany
Frankfurt am Main, Germany
Budget Meeting: Fail
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Quarterly Reports & Benchmarks: OH NO
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Feedback Call: SOS
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Escape: PAIN
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
Escape: HELL
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
Escape: FUCK
- BRAND:
- German Rail (Deutsche Bahn)
- AGENCY:
- Ogilvy Germany
Little Robot
- BRAND:
- Huawei
- AGENCY:
- Ogilvy Germany
Rediscover Germany
- BRAND:
- German Rail
- AGENCY:
- Ogilvy Germany
Lazy Activists
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Tips for the bin
- BRAND:
- ALDI
- AGENCY:
- Ogilvy Germany
Venice-Hamburg
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Oregon - Bavaria
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Santos -Berlin
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
Vancouver - hunsrueck
- BRAND:
- Deutsche Bahn
- AGENCY:
- Ogilvy Germany
- 2024 CLIO Awards
- 2024 The One Show
- 2024 ADC Annual Awards
- 2023 Eurobest
- 2023 LIA
- 2021 The New York Festivals Advertising Awards
- 2021 Art Directors Club of Europe
- 2021 Cannes Lions International Festival of Creativity
- 2020 D&AD Awards
- 2019 Epica Awards
- 2019 The One Club
- 2011 CRESTA
- 2010 ACT Responsible Tributes
- 2008 Cristal Media & ADvertising Summit
- 2008 Art Directors Club Für Deutschland Wettbewerb / ADC-Wettbewerb
- 2002 AME Awards (Advertising Marketing Effectiveness ) - New York Festivals
Monsters Not Included
- BRAND:
- IKEA
- AGENCY:
- Ogilvy Germany
Monsters Not Included
- BRAND:
- IKEA
- AGENCY:
- Ogilvy Germany
#AdvantageUkraine
- BRAND:
- MCPU
- AGENCY:
- Ogilvy Germany
Tender tastes better
- BRAND:
- Milka
- AGENCY:
- Ogilvy Germany
Freight belongs on rail
- BRAND:
- DB Cargo
- AGENCY:
- Ogilvy Germany
Nimo x Milka – ZART
- BRAND:
- Milka
- AGENCY:
- Ogilvy Germany
The Ketchup Ban
- BRAND:
- Curtice Brothers
- AGENCY:
- Ogilvy Germany
The Spotify Charthack
- BRAND:
- Universal Music x Spotify
- AGENCY:
- Ogilvy Germany
Couple
- BRAND:
- Burger King
- AGENCY:
- Ogilvy Germany
Mob Guys
- BRAND:
- Burger King
- AGENCY:
- Ogilvy Germany
Girls
- BRAND:
- Burger King
- AGENCY:
- Ogilvy Germany
Mum’s Secret Helper
- BRAND:
- Milka
- AGENCY:
- Ogilvy Berlin
My Favourite Santa - Christmas Campaign
- BRAND:
- Milka
- AGENCY:
- Ogilvy Berlin
Bunny for blind children
- BRAND:
- Milka
- AGENCY:
- Ogilvy Berlin
Chief Creative Officer
Ogilvy Germany
Berlin, Germany
Adolf's Online Strategy
- BRAND:
- Gesicht Zeigen!
- AGENCY:
- Ogilvy Germany
Escalating GIF's
- BRAND:
- European Antibullying Network
- AGENCY:
- Ogilvy Germany
The Hashtag Flag
- BRAND:
- Gesicht Zeigen!
- AGENCY:
- Ogilvy Germany
Hitler's Online Strategy
- BRAND:
- Gesicht Zeigen!
- AGENCY:
- Ogilvy Germany
Chief Creative Officer
Ogilvy Germany
Düsseldorf, Germany