Kate Howe
Executive Director at MSQ Partners
London, United Kingdom

Kate Howe Interview(s)

PHNX Tribute Jury

Why did you think it was important to join the PHNX jury?
Celebrating creativity and championing great work is important
What impact do you think the event might have on the industry?
I hope it will help to keep us striving to create the very best creative ideas even in the toughest of times
What do you think of the hybrid jury, which includes strategists and journalists alongside creatives?
Great - we live in a diverse world and we should seek diverse options always
What will you be looking for when you start judging the entries?
Ideas that make me feel something, that genuinely make an impact - and that are beautifully crafted.
What lasting impact might the current crisis have on creative work?
I hope it will make us remember diverse audiences, be more considered about people's circumstances and feelings and be mindful of the things that really matter in this world.
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