Martha is R3’s Business Development and Marketing representative based in Europe, bringing with her knowledge developed as a graduate at Accenture in the Marketing department into Business Development. She worked as an Account Manager in a boutique consultancy which focused heavily on lead generation for creative, digital and communications based agencies. Applying her keen interest in brands and business strategy, introducing an Amsterdam-based digital agency in to the UK market and furthering London-based content agency’s hold in the UK connecting them with some of the biggest brand names. She moved client-side thereafter where she shaped the pipeline and identity of a content specialist which has become a prominent player in the agency scene.