Rachel Huff

Rachel Huff

President and Founder at Victoire & Co
Boston, United States

About me

Rachel Huff sits at the intersection of great companies and great agencies. She has a knack for getting to the heart of a client's communications and business needs and galvanizing agency teams to develop winning solutions. Her role as search consultant is to understand your needs, to bring the right potential partners to the table, and to make sure you get to know enough about them so you can feel confident in your selection.

Rachel previously held business development roles at Weber Shandwick and 360PR+. She has seen the good, the bad, and the ugliest of RFPs, having participated in hundreds of searches on behalf of agencies throughout her career. She also spent a decade account side, developing integrated communications campaigns for nationally recognized brands including John Hancock, CVS, Ocean Spray, Verizon, and DraftKings, among many others.

Positions

President and Founder
Victoire & Co
United States
April 2020 - Present (4 years 8 months)
Rachel partners with companies to understand their marketing and communications needs and identify and onboard the right agency partners to help them win big. From a growth-stage company seeking its first external PR partner, to a global player looking to transition from big agency to a more hands-on, mid-sized firm, we have worked with companies of all sizes and circumstances to find the right fit.

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